Tuesday 30 October 2012

Social Media in the Media


Newspaper staff are all middle-class now you need a degree and can only get a job by working unpaid as an intern for months. Here's how they react to developments in social media:

1. They’ve never heard of it.

2. They put it in quote marks and add a “popular beat combo, me lud” explanation (Twitter – the micro-blogging site).

3. They quote from it, but only the select the lamest posts/tweets.

4. They reluctantly admit that it’s where news will break.

5. They pontificate about it endlessly – what it’s going to do to our minds, society etc etc etc.

6. They invent an innovation-specific disease like texter’s thumb (“Twitter causes solipsism” Nov 16 2011)

1 comment:

  1. Maybe more a matter of age than of class. (Still, these reactions are spot on, of course.)

    ReplyDelete